MedHub-AI was founded in early 2018 by Or Bruch El with the aim of helping cardiologists deliver better care while simplifying their workflow. Our technology ensures optimal clinical outcomes by significantly reducing post-procedure adverse events and mortality, preventing unnecessary therapeutic procedures, and additional diagnostic invasive interventions.
Tel Aviv, Israel & Los Angeles
2018
AI & Medical Equipment
Unknown (private company)
15+
Challenge
Medhub-AI requires an updated, user-friendly product that includes an iFR pullback feature to enhance use and accessibility for cardiologists. The platform is experiencing significant feedback and growth, necessitating a redesign and refresh to improve scalability and onboarding.
Results
Throughout the design process, I am iterating on designs and wireframes to successfully develop a new feature. Despite being new to the healthcare industry and facing a steep learning curve, I have gained enough knowledge to address the pain points of Medhub-AI's users and enhance the product's existing solutions. My goal is to build upon these solutions to help save and improve millions of lives. Stay tuned for results.
Process
Research & Analysis: I conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. I also studied competitor apps and industry trends to gather insights
Information Architecture: Based on the research findings, I restructured the web-app's navigation and content, prioritizing features and information according to user needs.
Wireframing & Prototyping: I designed low-fidelity wireframes to visualize the new layout and navigation, iteratively refining them based on user feedback. Afterward, I built a high-fidelity, interactive prototype to test the design.
Usability Testing: I conducted usability tests with a diverse group of users to validate the design and identify areas for improvement. Based on the feedback, I made necessary adjustments to the design.
Visual Design & Style Guide: I developed a cohesive visual language, including color schemes, typography, and iconography, ensuring consistency throughout the app. We also created a style guide to maintain design consistency in future updates.
"Designing with efficiency will be important for us as we rollout new features. We are glad Leon can help us with that"

Yarden Bruch El
COO & Regulatory Affairs
Our Partners

Clinics

Insurance

Patients
Progress
Results of first feature implementation to come.