Product Perfect
Product Perfect is a software consulting firm focused on legacy modernization and application redevelopment. During my tenure, I worked on a Micro-Content Platform called "is" that needed a Design System and product redesign.
Norfolk, VA
2018
Robotics
Unknown (private company)
100+
Challenge
Creating the world's first linked micro-content platform
Results
"Is" has yet to launch. But after my time there, I was able to increase design efficiency over 25%. This helped pave the path for a minimal viable product that will be launched in the coming months.
+25%
Design to Code Efficiency
50%
Increase in traffic
+900
Assisted Captured Leads
Process
Research & Analysis: I conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. I also studied competitor apps and industry trends to gather insights
Information Architecture: Based on the research findings, I restructured the web-app's navigation and content, prioritizing features and information according to user needs.
Wireframing & Prototyping: I designed low-fidelity wireframes to visualize the new layout and navigation, iteratively refining them based on user feedback. Afterward, I built a high-fidelity, interactive prototype to test the design.
Visual Design & Style Guide: I developed a cohesive visual language, component library, color schemes, typography, and iconography, ensuring consistency throughout the app. We also created a style guide to maintain design consistency in future updates.
“ Wow, having components ready to go is game-changing for creating new product designs. ”
Shawn Livermore
CEO | Product Perfect